In the age of data leaks it does not take a lot for your personal and financial information to get leaked. Take the case of India in 2022, where customer data had been leaked by a cyber fraud through bank portals. It is safe to say that in this day and age, cyber fraud is becoming one of the most common forms of fraud because it is easy to commit and its repercussions can be severe.

The cyber thieves stole customer names, addresses, phone numbers etc from some bank portals making it their target to access account details. They used spoofing techniques such as callers ID spoofing to mask their identity and divert the customers’ attention from them being a scammer. They then used public search engines like Google Maps along with geo-tagged pictures of places near these banks to get

Customer data is valuable for companies and the government in various ways. Since data leak may lead to customer information getting exploited, this paper will explore how customer data can be leaked, the ways it can be exploited, and the way customer data is protected.

What are the sources of customer data leakage?

There are three major sources of customer data leak:

- Malicious employees (internal)

- External hacking

- Malicious suppliers

India’s e-commerce companies are facing a major data leak scandal. It has been revealed that information of more than 500 million customers had been leaked online, which includes names, phone numbers and email IDs.

As per the report from India’s cyber security agency, the data was stolen by an employee of a payment gateway company who was part of an internal breach.

The UPI fraud is not only affecting Indian citizens but it is also spreading over to neighboring countries such as Nepal, Sri Lanka and Afghanistan with Indians being the largest group affected.

 

In 2022, a major data breach occurred at a large company. The incident became known as the 2022 data leak. The leaked data included customer names, addresses, dates of birth, and Social Security numbers. The data leak was caused by a software flaw that allowed hackers to gain access to the company's customer database. The company was not able to prevent the leak, and as a result, their reputation was severely damaged.

The leak was a wake-up call for companies about the importance of data security. Since then, data security has become a top priority for businesses of all sizes.

It is hard to keep customer data safe from hackers, but certain measures can be taken to reduce the chances of fraud.

Using a fraud detection solution such as Device Intelligence to monitor for suspicious activity can help prevent customer data from being leaked.

The world is on the verge of a data driven enterprise. Data is raw material for smart, predictive and prescriptive analytics, the backbone of customer engagement. Consequently, a hacker’s job is becoming far more lucrative than ever before.

In India alone, over 120 million credit card transactions took place in 2017 that were worth Rs 93 billion! There are fears that this number would rise exponentially with the increase in digital transactions and data leakages.

A recent study on customer data leaked in India that shocked many people.

The study was conducted by the Centre for Development & IT Innovations (CDITI) and Indian Statistical Institute, Kolkata to find out how customer data is leaked. They found three major sources of data leaks: mobile networks, phone frauds and utility bills.

With the increase in cyber fraud, India has taken a stand to make a safer society. One of the best ways to do this is by implementing the use of technology-based solutions.

India needs to understand the potential risk factors associated with data leakage and take steps towards prevention like using encryption-based data security solutions and deploying microchips in smartphones to make them safer.

In order to minimize data losses, India needs to make their financial market more secure for consumers and businesses alike by implementing new technologies that can help identify frauds before they happen as well as identifying fraudulent behaviour after it has already occurred.

A man pretending to be an employee of a bank in India had convinced the customer to share their debit card PIN information. The accused then used those details to access the victim's account and transfer cash from it.


How customer data leaked in all cities

Customer data leak is not only a problem in India, but also in many countries. In some cases, hackers can steal customers' information even if they don't have access to the company's server directly. For instance, in 2017, credit card data belonging to over 100 million customers was stolen by Russian hackers. And in 2018, Facebook announced that about 87 million users had their names and contact details leaked due to a bug in its platform.

In this video, we'll discuss how customer data leaks happen, and what companies can do to protect themselves.

Business Modeling

It shows the different parts of the organization (functional departments e.g HR, Sales etc.) and their relationships with each other. Each department performs specific tasks necessary to run a business. Relationships between various departments define how the activities performed by each function contribute towards the achievement of organizational goals. Thus, a business model is the blueprint of the functional roles played by various departments within a firm.

An activity diagram helps in understanding the purpose of the system being modeled.

* Google Search Analytics Case Study * - Definition: Google search analytics is a free service provided by Google. It provides insights related to searches conducted on its website. Google search analytics uses data collected from the Google AdWords program.

It is similar to Amazon S3 with the difference that data stored in big query cannot be erased unlike S3.